MrBeast Told Mark Cuban He Spends Millions Reverse-Engineering Platform Algorithms
MrBeast 'spends millions reverse engineering the algorithms on each platform'
MrBeast revealed to billionaire Mark Cuban that he invests millions of dollars reverse-engineering the algorithms on each social platform. The strategy ensures he never runs out of content ideas, turning algorithm analysis into a core part of his creative process.
He spends millions of dollars reverse engineering the algorithms on each platform so he never runs out of ideas.
- xvxvx
‘he has described tracking exactly where viewers stop watching and rebuilding videos around those drop-off points.’
I’ve seen only clips of his videos here and there, but assumed he was somewhat naturally gifted in creating content that interested people. Reading this, and his obsession with algorithms, his job seems like a hellish nightmare.
I recently stumbled upon ‘book influencers’ on YouTube and same desperation is holding them hostage. There’s no way this is fun for anyone. Being so obsessed with clicks and likes and retention and whatever. Then trying to earn money from it all. I’d literally rather be a vagabond.
- Ekaros
What I actually find interesting about him and Cocomelon is that they actually follow stats and metrics to generate content that garners most clicks or keeps most engagement... Somehow it almost feels like lot of other more traditional media doesn't even attempt that. Like they pay lip service to it by committees. But they don't actually make content like that.
- gizajob
It’s weird - I use YouTube a lot and I’ve never ever been recommended one of his videos.
- 1245-a17z
Who watches the 10,000th iteration of "locking up 100 people in $place and who stays the longest gets $100,000", badly filmed and badly presented?
The pioneers of this genre were Big Brother by RTL in the 1990s. It was at least professionally produced.
It is hard not to think of viewbotting.
- greuceanu42069
so "spends millions to make billions"?
it makes sense tho. he has 400-500 ppl working for him, 200 the marketing side. if a quarter of that handles SEO/creative/engineering part for 4 major platforms + an extra team, that comes to 50 x 80k / yr = $5.2M. and this is on the low end of estimations.