A chocolate judge reveals what the cocoa percentage really means

How to choose chocolate (not based on percentage)

A chocolate judge reveals what the cocoa percentage really means

A certified chocolate taster and international awards judge explains how to read a chocolate wrapper like a pro. Learn why cocoa percentage is about sweetness, not quality; why cocoa butter matters and substitute fats don't; and how to spot a truly traceable bar from a vague 'Belgian chocolate' claim. Includes a practical guide to ingredients, emulsifiers, flavouring, and the signals that separate craft chocolate from industrial confectionery.

More cacao is not automatically better. It is more intense, less sweet, and often more revealing.