Why cults, scams, and schemes fascinate us: 5 books that expose the dark side of influence

My favorite nonfiction books about cults, scams, and schemes

Why cults, scams, and schemes fascinate us: 5 books that expose the dark side of influence

Emily Paulson, a former multi-level marketing executive, shares her favorite nonfiction books about cults, scams, and schemes. From Amanda Montell's 'Cultish' on the language of undue influence to Mike Rinder's 'A Billion Years' on escaping Scientology, these picks reveal how ordinary people get drawn into extreme groups and how they break free. Paulson's own experience adds a personal layer to the exploration of manipulation and survival.

It really drives home the point that nobody joins a cult, they join what they think is a good thing, and you can so plainly see how impact and intention don’t always match in organizations like these.

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2026-08-23