Kill the Cookie Banner: Stop the Tracking Circus

Kill the Cookie Banner: Stop the Tracking Circus

I am calling for an end to misleading cookie banners that trick users into waiving their privacy rights. The EU Commission proposed a solution where browsers automatically signal your preferences, eliminating the need for constant pop-ups. However, the tracking industry, led by Google, is aggressively lobbying to block this reform. We need your help to contact representatives and ensure this simple, effective privacy solution is implemented.

Cookie banners are made to trick you into waiving your rights.
  1. chrismorgan

    The other approach to killing the cookie banner is simply to declare that such a thing cannot constitute “informed consent”. (Perhaps: “ticking a checkbox and/or clicking a button cannot constitute informed consent”; and see what they try next.) From a factual perspective, I honestly think that shouldn’t be controversial: it’s well-understood that very few people actually read those things, they just want to get them out of the way. Just as shrink-wrap licenses and even simple contracts have at times in some jurisdictions essentially been neutered, so that only terms that a reasonable person would expect to be there are enforceable, at which point it becomes obvious that the whole thing needs tearing down in favour of standard licenses/contracts. In the Australian state Victoria, for example, there are standard rent and property sale contracts; for renting you must use that contract <https://www.consumer.vic.gov.au/housing/renting/starting-and...>, and I got the impression that residential sales practically always use the standard contract.

    But of course it’s impossible to convince someone of something when their livelihood depends on their not understanding it.

  2. Phemist

    > Tired of misleading cookie banners? The EU Commission has finally proposed a solution: set your privacy preferences in the browser once, and never see another banner.

    So lawmakers do know how to make legally binding preferences based on device settings? What a crazy innovation.. now if only parents were given these options to indicate their child is using a device.. we could do away with all this Online Safety Act nonsense...

  3. 1vuio0pswjnm7

    Actual title: "Stop the tracking circus. Kill the cookie banner!"

    ;dr

    The "cookie banner" is an interactive method used by "adtech" companies to try to get user consent, as required by EU law. The forced interaction makes this method annoying

    Google and other "adtech" companies are lobbying EU Member States to vote against giving users a means to non-interactively deny consent

  4. mullingitover

    It's great they're talking about it, but they should just do like California and DO something about it.[1]

    > When the law takes effect in January 2027, Californians will see new privacy options in web browsers. When enabled, these controls will automatically inform websites of their privacy preferences, helping to protect personal information from being sold to data brokers and other third parties. This means they will be able to protect their data — like their browsing history, location data, purchase history, and personal interests — across the entire internet with a single step.

    [1] https://cppa.ca.gov/announcements/2025/20251008_2.html

  5. tomp

    Or you could just stop spying on people.

    No cookie banner is required for functionally necessary cookies.

  6. duxup

    So much legislation about privacy that involves "oh those bad companies" that ends up putting the onus on the individual to manage it all.

    I'm visiting a website, i don't want to make a legal agreement with every website ...

    Social media bad for kids? Everyone hand over your ID at the door ...

  7. tysilva

    Wow, finally. This would be a major quality of life update for browsing the web. As others have stated, not all sites merit the same preferences. Hopefully they can adapt a middleground of default settings with the ability to customize site by site.

  8. tezza

    Even well meaning bodies like TFL (Transport for London) have cookie warnings that impede the actual access of the website.

    Need to look up a bus time? Full screen cookie consent with accept buttons drawn OFF THE SCREEN.

  9. dspillett

    > automated signals that would communicate your privacy preferences between your device and websites or apps0

    Sounds good, as long as it covers the "legitimate interest" bollocks⁰ that is often hidden in inconvenient UI nests as well as the basic preference.

    -------

    [0] "we see your preference not to be stalked, but we want to anyway, click again for every partner to reconfirm you don't want them following you around"

  10. shagie

    > Tired of misleading cookie banners? The EU Commission has finally proposed a solution: set your privacy preferences in the browser once, and never see another banner. Unfortunately, the tracking industry is pushing back – and so far, they’ve been successful.

    > ...

    > You may think that EU privacy law requires cookie banners. But the law is clear: online tracking is prohibited by default.

    That's an excellent idea... lets see how its implemented on https://european-union.europa.eu/index_en

    Oh... there's a cookie banner.

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2026-07-26