Why Sony Can't Bring Back Its Classic Walkman Models

Why Sony Can't Bring Back Its Classic Walkman Models

Akira Tanaka, a former Sony engineer, explains that reviving classic cassette, CD, or MiniDisc Walkman models is nearly impossible. Essential components are obsolete, specialized production lines have vanished, and the tacit knowledge required to build them is lost. With a tiny market unable to justify massive development costs, Sony has shifted its focus entirely to digital Android-based players.

Drawings can record dimensions and tolerances, but they do not always record how a line was tuned after the first few thousand units, which jig solved an alignment problem, or which adjustment stopped a mechanism from wearing too quickly.
  1. plorg

    Article is just a (wordy) recapitulation of this tweet from a former Walkman engineer:

    https://x.com/akiraa_tanaka/status/2080114490830680500

    But fair play to OP, you'd have to bounce it through at least Google Translate to make it legible to the predominant English-speaking HM crowd:

    https://x-com.translate.goog/akiraa_tanaka/status/2080114490...

    Still would have been good for the Substack author to link to the tweet rather than just embedding a nearly-too-small-to-be-readable png of a JPEG and six links to the tweet author's X profile.

  2. cbmuser

    It’s really only economics, there is simply no relevant market for mechanical cassette players that would justify the investment.

    I don’t think it’s true that the capabilities to make these devices are lost. There are still companies like ALPS that are capable of making the necessary parts.

    But in the end, the market is too small to justify any investments.

  3. implements

    If you want something Walkman-like and aren’t short of a few bob, there’s always:

    https://teenage.engineering/products/tp-7

    - scratches a similar itch, but is also a:

    https://en.wikipedia.org/wiki/Objet_d'art

  4. rbanffy

    I always found the MD format super cool. It’s a real shame that, even with BD-like densities, it just can’t compete with a cheap USB stick.

  5. trencedamp

    This is a really interesting read. But it doesn't answer one question I have, which is why can't Sony or Apple or anyone else bring back decent MP3 players? None of this technology is lost, and there are plenty of small-time two bit no name players out there still making them, often in a much smaller, much slicker form factor than than the original digital Walkman or iPod.

    If I want to buy a new MP3 player, I have to buy something from a company I've never heard of with a terrible screen, use an old phone, or buy some sort of enthusiast audiophile flac player thing that costs way too much.

    Why can't somebody take simple smartphone hardware and make a modern media player that is not a phone?

  6. fsuts

    Most music is controlled by a few large companies.

    If you could demonstrate a revenue stream higher than streaming then they may support. Without that, a struggle, as you need to have exclusives and bonus tracks to differentiate.

    With vinyl there are claims of a superior listening experience, that’s not the case with casettes

    If any of you are parents of young kids, buy a used book box or Walkman of eBay along with good albums and give them to a child who will love it.

  7. nmstoker

    This is sad but no great surprise. What does surprise me a little is how far ranging the "we can't make those parts anymore" argument goes. I thought back to those seriously slim Sony Walkman and Aiwa players people would bring back to school from the Far East and even the basic things like the sliding buttons were better than products have nowadays: they would inevitably be tiny, sleek, yet beautifully engineered to still be easy to push/slide, they'd be metal, often powder coated to match the body, would involve super low tolerances, and have a satisfying quality reminiscent of closing/opening the door of a Mercedes! It feels like we can't even do them justice now... Or maybe it's just the economics?!

    Either way, what an era that was!

  8. dotancohen

    It's all the same arguments as the "Why can't we build another Saturn V rocket" and the like. The parts are no longer available, the technical blueprints that remain do not paint a full picture of the manufacturing process, and the engineers and machinists who did know the full picture are mostly retired and decreased.

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2026-07-24