Multi-Primary Color Displays Emerge as Next-Gen Color Reproduction Technology Beyond RGB

Multi-Primary Color Display Emerges as Next-Gen Color Reproduction Technology

The display industry is shifting focus from resolution to color reproduction with multi-primary color technology. At the Shanghai conference, leaders like Hisense, BOE, and TCL CSOT showcased solutions expanding beyond BT.2020 standards. Hisense unveiled its RGBX architecture to boost color gamut and reduce blue light, while experts emphasized the need for unified ecosystem standards to commercialize this human-centric innovation.

"The axis of display competition is shifting from resolution and brightness toward color reproduction and human visual perception."